Following the mega announcement that global superstars The Killers would be performing live just minutes before the biggest match in European club, team Pepsi has been busy directing the world’s eyeballs towards the day itself.
It’s how we found ourselves camped out in Budapest for the week looking after the superstars as they prepped for The UEFA Champions League Final Kick Off Show. And what an amazing show it turned out to be.
As you may or may not know, we handled the announcement that the band would be the headline act before the big game to widespread global media acclaim.
We then went about building some serious anticipation by securing interviews with some of the biggest major global broadcasters across Brazil, Mexico, France, Hungary, Germany and the UK.
The team landed TV and social coverage on the likes of TNT Mexico, RTL Hungary, SBT Brazil and FOX Mexico, reaching millions of fans around the world. That was all before being on-the-ground capturing some epic visuals of what was a standout show as it happened, delivering live to the world’s biggest media outlets.
Securing over 16,000 pieces of editorial and social coverage, with more than 3.7 billion opportunities to see, we’ve had standout hits with the likes of Rolling Stone, NME, Billboard and The New York Times to name but a few, with the stellar performance quickly amassing thousands of views on YouTube.




