We’re over the moon that we’ve booked our ticket to the first awards show of 2026 as we’re up for a crop of awards at the Brand Experience Awards for work with Oxfam, CALM and Pokémon.
Our work with CALM that saw over 6,000 balloons put into Westfield to mark the birthdays that would never be celebrated by young people who lost their lives due to suicide is in contention. A really, really important piece of pro-bono work for us this year and a client that means a lot. It’s up for both Best Integration and Amplification and for Best Immersive Event.
Sticking with the theme – as we’re against ourselves twice here – our Fair Pour campaign for Oxfam which got people down the pub talking about progressive taxation but asking them to “pay what they earn” for their pint is up for three gongs in Best Immersive Event, Best Small-Scale Campaign and Best Integration and Amplification.
And making its awards debut, our work with Pokémon which saw us stage the world’s longest ever unboxing – coming in at a magnificent 24 hours in total with a pan-European campaign that delivered the work across streaming channels and attracted 250,000 viewers and delivered 7.5 million impressions across wider social media.
FMBE Awards 2025: Shortlisted, Immersive Event for Oxfam
FMBE Awards 2025: Shortlisted, Small-Scale Campaign for Oxfam
FMBE Awards 2025: Shortlisted, Integration and Amplification for Oxfam
FMBE Awards 2025: Shortlisted, Integration and Amplification for CALM and ITV
FMBE Awards 2025: Shortlisted, Immersive Event for CALM and ITV
FMBE Awards 2025: Shortlisted, Immersive Event for Pokémon
